To drive real impact in any role, it helps to speak the language leaders use to make decisions—finance. This practical, beginner-friendly webinar is designed for professionals who don’t have an accounting background but want to understand how money moves through the business and how performance is measured.

In a clear, approachable format, you’ll learn the core concepts that show up in everyday conversations with executives and cross-functional teams. You’ll see how your work connects to business results, how to follow the story behind the numbers, and how to participate confidently in discussions about budgets, tradeoffs, and priorities.

What we’ll cover

• Why financial fluency matters for every function
• Key accounting and finance terms—and how to use them in context
• The accounting equation: what it is, how it works, and why it matters
• The three primary financial statements (and how they connect)
• Best practices for communicating with executives and department leaders
• Practical ways to build confidence in financial conversations

Benefits of attending

• Build fluency in essential business and financial terminology
• Understand and apply the accounting equation in real situations
• Learn to read, interpret, and connect the primary financial statements
• Feel more confident speaking with senior leaders and stakeholders
• Reduce anxiety around accounting and finance with a supportive, practical approach

By the end of the session, you’ll have a stronger financial foundation—and a clearer way to connect your work to organizational goals, collaborate across departments, and show up as a more strategic business partner.